Natural Products Through the Ages
In ancient Egypt, concoctions were made for such skin care as facial scrubs, with sand and plant extracts. Kohl mixed with lead and animal fat was used to line the eyes, and jasmine and frankincense as perfume. Good health and hygiene meant daily cleaning with a combination of baking soda and sodium carbonate. And they used myrrh to clean their teeth and even for mummification.
Ancient Chinese have documented facial treatments for youthful skin made of seaweed and jelly fish.
Grecian women made their own lotions and skin care products by mashing up paste of berries with milk. The paste was left on for several hours. Rich ancient Roman women used expensive crocodile dung to lighten their skin, or the inexpensive method of white chalk powder for the same results. Beeswax and almond oil was used to soften their skin.
In Queen Victorian times, it is said with the popularity of poets such as Byron and Shelley, distressed damsels who looked pale and sickly became popular. Women would rub lemon juice or vinegar on their skin to lighten them and makeup was applied to give dark circles under the eyes. Many young models today seem to have the same idea.
With the turn of the century, lotions, creams, and modern looking lip color in a stick and other skin care and makeup was introduced which started a booming industry for women.
Natural Product Industry Today: Fact or Fiction?
In the 1920s synthetic fertilizers and pesticides began to be used. Ecologically minded people looked to nature to substitute daily used products that contained chemicals. In the 1960s with the rise of the flower children wanting to be closer to nature, the focus of the 'natural product industry' began its rise and spread to the masses. The more plant extracts and herbs a product contained, the better it was thought to be.
With the Food and Drug Administration (FDA) lack of monitoring the industry for skin care, personal care and cosmetics, companies were and still are, left on their own to make any claim they want, except that of medical treatment. To lengthen shelf life, even so called natural products must contain preservatives and anti-fungal chemicals. Labels that claim 'truly natural' products for skin care and personal care, are just not true. The only way a skin care product is truly natural is if you make it at home and use it within a few days.
It's important to note that many plant extracts and herbs do have side effects, and can be very potent. Using a variety of herbs in skin care products, may even give rise to skin sensitivity.
With Cleure skin care and personal care products, the word 'natural' stands for what's good for your skin and what helps enhance your own body's cells to maintain health, radiance and a youthful appearance. Preventing skin problems and premature aging should be core of every product. Instead of hiding behind a label with the word 'natural' to mean a potpourri of herbs, Cleure skincare products harmonize with your own skin's natural ability towards health. Non-irritating ingredients are selected carefully to benefit your skin. Herbal butters are used along with other safe and good for your skin ingredients. Daily cleansing, toning, and hydration with good for your skin 'natural' products, skin can stay healthy and beautiful.
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